Ideas of creativity come alive at Loeries

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That's awesome! RT @OgilvySA Inspiring & artistic presentation at @loeries Seminar from Stephen Doyle #OgilvyLoeries pic.twitter.com/EvHcinxtJU

— Pippa Holland (@Pippaholland) September 19, 2014

Amazing work by Stephen Doyle. @doylepartners #OgilvyLoeries #Loeries pic.twitter.com/f8XCjyfoYr

— Ogilvy Cape Town (@OgilvyCT) September 19, 2014

SAA expo at Loeries makes it look like I'm working up in the air! pic.twitter.com/1vUN5Mv5Km

— Matthew le Cordeur (@lecordeur) September 19, 2014

A time lapse using Apple's new iOS8 time lapse technology of Stephen Doyle's presentation:

"Language is the source of ideas" @doylepartners #loeries pic.twitter.com/qd1sW55BGO

— Chris Rawlinson (@ChrisRawlinson) September 19, 2014

Stephen Doyle, Creative Director of Doyle Partners at Loeries seminar. pic.twitter.com/tVFpucm0ok

— Matthew le Cordeur (@lecordeur) September 19, 2014

"@OgilvySA: "You have to craft and refine creative until a story emerges." - Stephen Doyle @doylepartners #OgilvyLoeries #Loeries"

— Honest Masiya (@honestmasiya) September 19, 2014

Stephan Doyle, Communication Design Jury Chairman and Creative Director of Doyle Partners - speaking now.

"You have to craft and refine creative until a story emerges." - Stephen Doyle @doylepartners #OgilvyLoeries #Loeries

— Ogilvy South Africa (@OgilvySA) September 19, 2014

@iapperture @Fin24 @loeries more like.... pic.twitter.com/GTiUUOqYt9

— andiri (@andirri) September 19, 2014

:"") RT @Tea_Mali: "Loeries - the biggest concentration of beards and Converse All Stars per capita in South Africa" ?? #Loeries2014

— Ngeti Dlamini (@NGettyD) September 19, 2014

John Vlismas: We let clients make too many decisions.

Clients with a mistaken Messiah complex - John Vlismas #Loeries2014

— Thandeka Mali (@Tea_Mali) September 19, 2014

John Vlismas - Just because your client can't see your discipline doesn't mean it doesn't exist - #Loeries2014

— Jason Xenopoulos (@JasonXenopoulos) September 19, 2014

John Vlismas: stop trying to be cool, but get to the core of what we do. Trade in EQ. That’s all  you need to know as a creative. That’s the whole story.

Watch:

John Vlismas: South Africa is a beautiful country because it is shaped by predudice. Your preduduce is deep. You have no F****n idea who I am? You think I am a comic and worship the devil.

"You have taken refuge from true creative freedom" - John Vlismas on the ad industry @loeries

— Sarah Jayne Fell (@sarah_j_fell) September 19, 2014

John Vlismas: Good to stay off the cocaine too. Helps the god complex

John Vlismas: Good to stay off the cocaine too. Helps the god complex

John Vlismas: Wacked Management has about R15m worth of bookings.

John Vlismas: DHS expelled me for being disruptive and now they pay me to be disruptive.

John Vlismas: Disruption has become so important.

"So what do creatives do: we trade in EQ" #johnvlismas #creativeweek

— Lauren Volmink (@MissLJV) September 19, 2014

"we're psychos who are hardwired to be racist - the most we can hope for is to be racists who are aware if it" - John Vlismas #Loeries2014

— Thandeka Mali (@Tea_Mali) September 19, 2014

#JohnVlismas we are raised to believe 1 "big" is best #JoeattheLoeries #Loeries2014

— Joe Public (@joepublicagency) September 19, 2014

John Vlismas refers to the consumer revolution as the "Consumer Spring" #Loeries2014

— Jason Xenopoulos (@JasonXenopoulos) September 19, 2014

John Vlismas doing some impressively serious stuff at the DSTV Loeries Creative Seminar @dstv @loeries pic.twitter.com/AiUIvpmutL

— Adlip (@adliptweet) September 19, 2014

John Vlismas talks about his company Wacked Management.

Share your experiences of the Loeries. Email editor@fin24.com

#Catvertising - not the base thing we should be aspiring to according to Rob Newlan from FB. #OgilvyLoeries #Loeries pic.twitter.com/ZnAJvonx3K

— Ogilvy Cape Town (@OgilvyCT) September 19, 2014

Andreas Shifotoka: "The Loeries in my opinion is like the Cannes of Africa, well kind of... but the recognition it gives to the work which we creatives put into work, is humbling. 2014 Leories should be another a great platform and award ceremony. Good luck to all the agencies and the up and comers. Be the vision that generates a passion for accomplishment."

Andreas Shifotoka getting a Loeries tattoo last year.

Andreas Shifotoka: "Four years down the line, I find myself at the Loeries 2013 with an agency from Namibia (Advantage Y&R), who not only put me through AAA School, but had a job for me (in this tough economic world of ours), and with a team of creatives and Account Managers who allowed me to be part of a winning and successful team at the Loeries in the category Africa and the rest of Asia, walking away with 2 Bronze and a Gold Loerie, plus my ultimate Badge, a Loeries tattoo, one which i will cherish for life, a story for the ages, and my goals printed on my Bicep."

Andreas Shifotoka: "It blew me away, in all types of directions, and it pushed me to seek a scholarship and hopefully get into AAA School, and proceed with the pursuit for Advertising Greatness."

Andreas Shifotoka wrote to Fin24 to share his experiences at the Loeries.

"I remember the first time I heard of the Loeries as a young prospect in the advertising world, back home in Namibia, it was brilliant, the glam, the work, the agencies and the Glory."

Likes on @facebook - a necessary benchmark & probably a good indication of how your creative is doing. #RobNewlan #OgilvyLoeries #Loeries

— Ogilvy Cape Town (@OgilvyCT) September 19, 2014

RT @annnurock: Add value to peoples lives pic.twitter.com/bB6wiBURrd #OgilvyLoeries #Loeries

— Ogilvy South Africa (@OgilvySA) September 19, 2014

People are not against advertising on platforms, they're against irrelevant advertising. Rob Newlan from @facebook @loeries

— SA Creative Circle (@CCreativeCircle) September 19, 2014

"Market for people, not at people" make addvertising, not advertising. @facebook #Loeries

— Chris Rawlinson (@ChrisRawlinson) September 19, 2014

'Don't focus on pixels, focus on people.' Look at the bigger picture, don't focus on the technology. -Rob Newlan @loeries @DStv

— IAB SA (@iab_sa) September 19, 2014

'Test things by doing them, not just by talking about them' Rob Newlan @loeries @DStv

— IAB SA (@iab_sa) September 19, 2014

"Think about the possibilities that are and will open up to us." - Rob Newlan of Facebook. (Tweeted Ogilvy SA)

PJ Pereira: How can we think like a marketer, behave like an entertainer and move like a tech start up?

PJ Pereira: Behave like an entertaining so you can please consumers enough, and move like a tech start up so you’re always experimenting and are ready for the next step whenever that step is.

Highlights from @pjpereirajr presentation at the @loeries @dstv seminar. #OgilvyLoeries #Loeries pic.twitter.com/09WzZkkZcM

— Ogilvy South Africa (@OgilvySA) September 19, 2014

Back to @loeries - this is @pjpereirajr on stage pic.twitter.com/jN8viGrdHb

— Sarah Britten (@Anatinus) September 19, 2014

PJ Pereira shows an example of advertising ideas.