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Smoke and mirrors from big tech has left SA news media in trouble - Sanef

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Secret algorithms and data privacy by big tech platforms have hurt the South African news media, the Competition Commission heard on Monday. (Rafael Henrique/Getty Images)
Secret algorithms and data privacy by big tech platforms have hurt the South African news media, the Competition Commission heard on Monday. (Rafael Henrique/Getty Images)

Secret algorithms that dictate what news content gets shown through big tech companies' digital platforms, have left the South African news media in trouble.

"As a result of this non-transparency, we are a news media that does not have a clear indication of what is required for optimal advertising performance and revenue," said Sbu Ngalwa, the chairperson of the South African National Editors' Forum (Sanef).

Ngalwa was speaking on the first day of public hearings at the Competition Commission's Media and Digital Platforms Market Inquiry, which is seeking to understand the interplay of South African news media and digital platforms and plot a better path forward.

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