- International retail giant H&M has collaborated with South African fashion designer Rich Mnisi.
- The collection features original streetwear designs with Mnisi’s iconic illustrations and more.
- Customers can access the collection at H&M and Superbalist from 27 July this year.
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H&M South Africa recently announced its collaboration with local fashion designer Rich Mnisi in its print collection, which will be available from 27 July.
The Rich Mnisi and H&M collection will feature the designer’s original streetwear designs with Mnisi’s iconic illustrations. It will also feature high-quality basics with relaxed and oversized fits in six seasonal colours.
Customers can get various sizes from the gender-neutral collection, ranging from XS to XL, and will come in an autumnal pallet of warm shades of brown, orange, beige and black and grey mélange.
"We wanted to extend the accessibility of our designs to more people who have been so vocally supportive of my team and I as well as the work we do with this brand," said Mnisi.
"I am so grateful for everything we have and the people who have helped us make that happen, and this collection with H&M helps us show love to them."
Mnisi is one of the most prolific creatives on the African continent. The creative director and fashion designer has always been obsessed with pop culture, even when he was growing up.
He recently partnered with Adidas in its Pride 2023 campaign, featuring the designer’s signature bold prints on a wide range of lifestyle and performance apparel.
Mnisi’s work has been greatly influenced by his strong cultural roots in the Tsonga tribe, led by a family of strong matriarchs.
This background has served as an essential inspiration in his contemporary work, from fashion collections worn by formidable stars - including Beyoncé, Ciara, and Naomi Campbell - to a furniture design collection exhibited internationally.
"The… collaboration is a project initiated to promote the local design industry within South Africa. H&M’s history of designer collaborations is legendary and pioneering," said country manager at H&M South Africa, Caroline Nelson.
"For nearly two decades, H&M has been democratising high-fashion by offering customers the chance to own special pieces of high-end designers and we are thrilled to partner with RICH MNISI on the next collection."
According to the global giant retailer, the collection will be available at selected H&M stores in South Africa and Superbalist.com from 27 July.